The Art and Science of Building your Business Model

Sponsored by: Morgan Lewis and Bockius LLP

This workshop walks entrepreneurs through the nine elements of the business model, starting with the Value Proposition.  Entrepreneurs will be asked to articulate their current hypotheses for each element, and then connect the elements in their “Business Model Formula,” the financial model that converts their words into economics.

During the workshop, participants will learn:

  • The nine key elements of the Business Model Matrix
  • The limitations of the “Business Model Canvas”
  • Why most business models are doomed to failure
  • How to test, iterate, and validate the business model elements
  • How to convert the business model into a financial model
  • Questions investors will ask about the business model

At the end of the workshop participants will have a practical and useful framework that will enable them to develop, test, and validate the business and financial model.


Bill Reichert, Managing Director, Garage Technology Ventures, venture capital investor, serial entrepreneur, author, and creator of The Art of Startup Finance.


Doors Open: 6 PM
Program: 6:30-8:30 PM
Hors d’oeuvres and soft drinks included

More information at VCTaskforce.

About the Author:

Garage Technology Ventures is a seed and early-stage venture capital fund. We invest in extraordinary entrepreneurs with unique technologies that will define the next era of innovation. We take a hands-on approach from the very beginning, partnering with talented entrepreneurs to transform their vision into reality.